SEO & Google
Show up when people nearby search for what you do.
- Your Google profile, done right
- A page for every job, in every town
- A rank report every month
← Case studies Confidential client
SEO case study
~$1.9M in new builds from Google
“Number 38 on Google in our own zip code.” Six months later, 221 pages indexed and ranked for 21 of 31 searches.
21 of 31tracked searches ranked, was 7
333 keywordsranked on Google, was 163
19 callsfrom the Google profile in Jul, best in 9 months
Before they came to us.
“We’re number 38 on Google in our own zip code when you type in builders.” (the owner, Feb 23 2026)
Before HardHat LaunchA home builder, Florida3problems.
Every one fixed below.
Every one fixed below.
#38#38 in their own zip“Number 38 on Google in our own zip code.”
30 pages30 pages on GoogleA thin site Google barely indexed.See the free website
A few a monthProfile calls tricklingA few profile calls a month.
How we grew them on Google.
Here are the services we ran for them.
Live Apr 3, built to rank.
See the free websiteServices, towns and home models, a page for each.
- A page for every service
- A page for every town they build in
- A page for every home model
- 30 pages on Google in May, 221 in July
Built out, weekly posts.
See how we set up profiles121 to 125 reviews, listings cleaned.
See where we build links31 searches tracked monthly.
See how we track it
What happened.
How much of their site Google now shows, the searches they rank for, and the calls.
From this client’s real campaign. To keep them confidential, we don’t show their name, logo, exact ads or exact offer here. These are real: we keep every internal note, number and screenshot, and we walk you through them live on a confidential call. Ask us for the real numbers
01
Footprint
30 to 221 pages on Google, 163 to 333 keywords.
Google Search ConsoleInspect any URL in “https://ourclient.com/”OC
Page indexing Export
Indexed221
In Apr30
Indexed pages pages of their site Google has indexed×7.4 pages on Google, Apr to Jul
02
Rankings
21 of 31 tracked searches ranked, was 7.
The 31 searches we trackRank report, Aug 3 2026
21searches ranked on Googlewas 7, Apr 30
333keywords Google ranks them forwas 163 in May
221pages on Googlewas 30 in May
03
Calls + builds
19 profile calls in July, ~11 new builds from Google.
Calls and builds from GoogleApr to Sep 2026
- ~110calls from the profile + the site
- ~36consults
- ~11builds signed
~$1.9Min new builds from Google~11 builds × ~$170k avg build
19Google profile calls in Jul, the best month in 9Google Business Profile
Bulletproof reporting.
Every number, from the first click to the money in the bank, tracked in their HHL CRM.
See how we track itReporting · 6 months · Apr to Sep 2026 Their real numbersThe money~$1.9Min new builds from Google leads
- ~11new builds from Google
- ~$170kaverage build
- ~74Google profile calls, Apr to Sep
- $1M+in January alone
- Pages indexed221
- Keywords ranked333
- Profile + site calls~110
- Consults~36
- Builds signed~11
- Revenue~$1.9M
These numbers are REAL.
“I take pride in that. When I first started, I could not share, collect or produce results like these. Every number on these pages is tracked and comes from our clients’ own reports. Real information they shared with us, because we believe in transparency.”
Beckett Colee Founder, HardHat Launch
How long it took.
4 monthsfrom the new site to 221 pages on Google
- Feb 23: The SEO call
“Number 38 on Google in our own zip code.”
- Apr 3: New site live
30 pages on Google. 7 of 31 searches ranked by Apr 30.
- Jul: 19 profile calls
The best month for profile calls in 9 months.
- Jul: 221 pages indexed
Up from 30 in May. 333 keywords, up from 163.
- Aug 3: 21 of 31 ranked
Up from 7 on Apr 30.
- Feb 23The SEO call
“Number 38 on Google in our own zip code.”
- Apr 3New site live
30 pages on Google. 7 of 31 searches ranked by Apr 30.
- Jul19 profile calls
The best month for profile calls in 9 months.
- Jul221 pages indexed
Up from 30 in May. 333 keywords, up from 163.
- Aug 321 of 31 ranked
Up from 7 on Apr 30.
Every date is a real one.
In their words.
“Please don’t stop.”
What it ran on.
The same services you can start with. Every client starts on the free website and the HHL CRM.
Our free website offer
A custom website, built for you. $0 to build, yours to keep.
- Built to turn visits into calls
- Unlimited changes
- Yours, even if you leave
Our free HHL CRM offer
Every lead, call and text in one place, and it follows up for you.
- Every lead answered in seconds
- Estimates + invoices that chase themselves
- Jobs, crews and tasks in one place
More case studies.
Every case studyCommercial demolitionFlorida$410,000job tracked from first email to winRead the case Commercial demolitionFlorida$1.9Min commercial jobs from cold outreachRead the case Excavation + gradingMontana$84,000in jobs from $4,300 in Facebook adsRead the case
OpportunitiesResults vary. Every business, market and season is different. Every number on this page is from the client’s own accounts or reported by the owner.